An analysis of the portrayal of gender roles in Turkish television advertisements N Uray, S Burnaz Sex roles 48, 77-87, 2003 | 220 | 2003 |
A customer lifetime value model for the banking industry: a guide to marketing actions Y Ekinci, N Uray, F Ülengin European Journal of Marketing 48 (3/4), 761-784, 2014 | 74 | 2014 |
How to engage consumers through effective social media use—Guidelines for consumer goods companies from an emerging market G Aydin, N Uray, G Silahtaroglu Journal of theoretical and applied electronic commerce research 16 (4), 768-790, 2021 | 73 | 2021 |
Identifying fashion clothing innovators by self-report method N Uray, A Dedeoglu Journal of Euromarketing 6 (3), 27-46, 1998 | 63 | 1998 |
Analysis of customer lifetime value and marketing expenditure decisions through a Markovian-based model Y Ekinci, F Ülengin, N Uray, B Ülengin European journal of operational research 237 (1), 278-288, 2014 | 61 | 2014 |
Pazarlama stratejileri ve karar alma mekanizması L Özkale, S Sezgin, N Uray, F Ülengin İstanbul: İletişim Yayınları, 1991 | 58 | 1991 |
Current perspectives in logistics: Turkey as a case study F Ülengin, N Uray International Journal of Physical Distribution & Logistics Management 29 (1 …, 1999 | 42 | 1999 |
Efficiency analysis of emergency departments in metropolitan areas C Akkan, MA Karadayi, Y Ekinci, F Ülengin, N Uray, E Karaosmanoğlu Socio-Economic Planning Sciences 69, 100679, 2020 | 39 | 2020 |
Meat substitutes in sustainability context: A content analysis of consumer attitudes P Tosun, M Yanar, S Sezgin, N Uray Journal of International Food & Agribusiness Marketing 33 (5), 541-563, 2021 | 24 | 2021 |
Using customer lifetime value to plan optimal promotions Y Ekinci, F Ulengin, N Uray The Service Industries Journal 34 (2), 103-122, 2014 | 23 | 2014 |
Testing the cross-cultural generalizability of the scale of consumer attitudes toward marketing and consumerism N Uray, B Mengüç Journal of International Consumer Marketing 9 (2), 65-92, 1996 | 22 | 1996 |
Pazarlama stratejileri L Özkale, S Sezgin, N Uray, F Ülengin Cep Üniversitesi, Yeni Yüzyıl Kitaplığı, İletişim Yayınları, 1991 | 22 | 1991 |
Exploring the development of supply chain international joint ventures M Tokman, A Banu Elmadag, N Uray, R Glenn Richey Jr International Journal of Physical Distribution & Logistics Management 37 (6 …, 2007 | 21 | 2007 |
Teknolojik gelişmelerin tüketici bilgi arama davranışı üzerine etkisi: Bir model önerisi G Ulubaşoğlu, N Uray İTÜDERGİSİ/d 8 (4), 2011 | 18 | 2011 |
PAZARLAMA BİLİMİNDE DUYGU VE DUYGU DURUMU KAVRAMLARI İÇİN BAZ ALINMIŞ TEORİLER P TOSUN, N SEZGİN, S.,& U. R. A. Y. Elektronik Sosyal Bilimler Dergisi 18 (72), 1832-1851., 2019 | 17 | 2019 |
Websiteleri Firmalara Ne Kazandırabilir? Websitesi Kalitesi, Tüketici-Odaklı Marka Değeri ve Satınalma Eğilimi Arasındaki İlişki E Karaosmanoğlu, R Nacar, N Uray Anadolu Üniversitesi Sosyal Bilimler Dergisi 16 (1), 159-173, 2016 | 15 | 2016 |
Küresel tüketici kültürü kavramıyla birlikte değişen pazar bölümlendirme yaklaşımları: Uluslararası pazarlama literatürüne bakış R Nacar, N Uray Yalova Sosyal Bilimler Dergisi 4 (8), 2014 | 14 | 2014 |
A segmentation based analysis for measuring customer satisfaction in maritime transportation YE Nimet Uray,Füsun Ulengin,Cem Duran Transport 33 (1), 104-118, 2018 | 13 | 2018 |
International Marketing–Related Outward FDI Motives: Turkish MNCs’ Experience in the EU N Uray, N Vardar, R Nacar New Policy Challenges for European Multinationals 7, 305-338, 2012 | 13 | 2012 |
Consumer complaining behavior in hospitality management P Tosun, S Sezgin, N Uray Journal of Hospitality Marketing & Management, DOI: 10.1080/19368623.2021 …, 2021 | 12 | 2021 |