Generating brand awareness in online social networks AA Barreda, A Bilgihan, K Nusair, F Okumus Computers in human behavior 50, 600-609, 2015 | 652 | 2015 |
Consumer perception of knowledge-sharing in travel-related online social networks A Bilgihan, A Barreda, F Okumus, K Nusair Tourism Management 52, 287-296, 2016 | 489 | 2016 |
An analysis of user‐generated content for hotel experiences A Barreda, A Bilgihan Journal of Hospitality and Tourism Technology 4 (3), 263-280, 2013 | 325 | 2013 |
The impact of social media activities on brand image and emotional attachment: A case in the travel context AA Barreda, K Nusair, Y Wang, F Okumus, A Bilgihan Journal of hospitality and tourism technology 11 (1), 109-135, 2020 | 210 | 2020 |
Online branding: Development of hotel branding through interactivity theory AA Barreda, A Bilgihan, K Nusair, F Okumus Tourism Management 57, 180-192, 2016 | 209 | 2016 |
The role of trust in creating positive word of mouth and behavioral intentions: The case of online social networks AA Barreda, A Bilgihan, Y Kageyama Journal of Relationship Marketing 14 (1), 16-36, 2015 | 123 | 2015 |
Website interactivity and brand development of online travel agencies in China: The moderating role of age BH Ye, AA Barreda, F Okumus, K Nusair Journal of Business Research 99, 382-389, 2019 | 113 | 2019 |
Retention strategies for online students: A systematic literature review. K Seery, AA Barreda, SG Hein, JL Hiller Journal of Global Education and Research 5 (1), 72-84, 2021 | 73 | 2021 |
Creating brand equity when using travel-related online social network Web sites A Barreda Journal of Vacation Marketing 20 (4), 365-379, 2014 | 57 | 2014 |
Developing a brand structure pyramid model for travel-related online social networks A Barreda, K Nusair, F Okumus, A Bilgihan Tourism Review 68 (4), 49-70, 2013 | 53 | 2013 |
Hospitality bankruptcy in United States of America: A multiple discriminant analysis-logit model comparison AA Barreda, Y Kageyama, D Singh, S Zubieta Journal of Quality Assurance in Hospitality & Tourism 18 (1), 86-106, 2017 | 44 | 2017 |
Evaluating the impact of mega-sporting events on hotel pricing strategies: the case of the 2014 FIFA World Cup AA Barreda, S Zubieta, H Chen, M Cassilha, Y Kageyama Tourism Review 72 (2), 184-208, 2017 | 32 | 2017 |
The mediating effect of financial self-efficacy on the financial literacy-behavior relationship: A case of Generation Y professionals D Singh, AA Barreda, Y Kageyama, N Singh The Economics and Finance Letters 6 (2), 120-133, 2019 | 30 | 2019 |
The mediating effect of virtual interactivity in travel-related online social network websites A Barreda, F Okumus, KK Nusair, A Bilgihan International Journal of Hospitality & Tourism Administration 17 (2), 147-178, 2016 | 22 | 2016 |
Gastrodiplomacy: Captivating a global audience through cultural cuisine-a systematic review of the literature W White, AA Barreda, S Hein Journal of Tourismology 5 (2), 127-144, 2019 | 21 | 2019 |
Who are the bulls and bears in global lodging markets? AA Barreda, M Kizildag The Journal of Hospitality Financial Management 23 (2), 95-106, 2015 | 13 | 2015 |
Sustainability efforts in the hotel industry: a systematic literature review. S Adams, Y Kageyama, AA Barreda | 12 | 2022 |
Evaluating the value proposition of developing a vacation ownership resort: the case of Florida and Hawaii A Barreda, K Murphy, A Gregory, D Singh Tourism Review 71 (3), 165-179, 2016 | 9 | 2016 |
Brand emotional attachment in travel social network websites: The long-term goal for travel organizations A Barreda, K Nusair, Y Wang, A Bigihan, F Okumus Proceedings of the 18th Annual Graduate Education and Graduate Student …, 2013 | 7 | 2013 |
Customer delight, repurchase intentions and the mediating effect of positive word of mouth Y Kageyama, AA Barreda Journal of Research in Marketing (ISSN: 2292-9355) 9 (3), 733-738, 2018 | 6 | 2018 |