| Materialism in young consumers: An investigation of family communication patterns and parental mediation practices in Egypt H Adib, N El‐Bassiouny Journal of Islamic Marketing, 2012 | 51 | 2012 |
| Approaching the Giving Voice to Values (GVV) pedagogy in business ethics education: The case of the business ethics course at the German University in Cairo (GUC), Egypt N El-Bassiouny, S Hamed, N Ammar, H Hammad, H Adib Ethics, CSR and Sustainability (ECSRS) Education in the Middle East and …, 2020 | | 2020 |
| Online C2C Interactions with Sports Brands: Insights from the# Mo Salah Brand N El-Bassiouny, S Hamed, H Hammad, H Adib, N Ammar Sport Entrepreneurship and Public Policy, 117-133, 2020 | | 2020 |
| Consumers' salient beliefs about green solar innovations: An elicitation study of Egyptian consumers H Adib, N El-Bassiouny, J Roosen Social Business 8 (2), 167-185, 2018 | | 2018 |
| Towards More Organic Consumption: The Case of Wadifood HA Said The MENA Journal of Business Case Studies 2015, c1-7, 2015 | | 2015 |
| Slaves of Consumerism: highlights of Egypt post 25 January 2011 N El-Bassiouny, H Adib, S Karem, H Hammad, N Ammar, C Brunner Proceedings of the International Association for Business and Society 22, 22-31, 2011 | | 2011 |
| Slaves of Consumerism N El-Bassiouny, H Adib, S Karem, H Hammad, N Ammar | | 2011 |
| Youth Materialism in Egypt: An Investigation of Parental Influence and Possible Solutions H Adib, N El-Bassiouny Proceedings–Full Papers, 258, 0 | | |
