Kartik Hosanagar
Kartik Hosanagar
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Advertising content and consumer engagement on social media: evidence from Facebook
D Lee, K Hosanagar, HS Nair
Management Science, 2018
Blockbuster culture's next rise or fall: The impact of recommender systems on sales diversity
D Fleder, K Hosanagar
Management science 55 (5), 697-712, 2009
Location, location, location: An analysis of profitability of position in online advertising markets
A Agarwal, K Hosanagar, MD Smith
Journal of marketing research 48 (6), 1057-1073, 2011
Do I follow my friends or the crowd? Information cascades in online movie ratings
YJ Lee, K Hosanagar, Y Tan
Management Science 61 (9), 2241-2258, 2015
Modeling social interactions: Identification, empirical methods and policy implications
WR Hartmann, P Manchanda, H Nair, M Bothner, P Dodds, D Godes, ...
Marketing letters 19, 287-304, 2008
Will the global village fracture into tribes? Recommender systems and their effects on consumer fragmentation
K Hosanagar, D Fleder, D Lee, A Buja
Management Science 60 (4), 805-823, 2014
Designing a better shopbot
AL Montgomery, K Hosanagar, R Krishnan, KB Clay
Management Science 50 (2), 189-206, 2004
How do recommender systems affect sales diversity? A cross-category investigation via randomized field experiment
D Lee, K Hosanagar
Information Systems Research 30 (1), 239-259, 2019
Keyword generation for search engine advertising using semantic similarity between terms
V Abhishek, K Hosanagar
Proceedings of the ninth international conference on Electronic commerce, 89-94, 2007
Media exposure through the funnel: A model of multi-stage attribution
V Abhishek, P Fader, K Hosanagar
Available at SSRN 2158421, 2012
Network overlap and content sharing on social media platforms
J Peng, A Agarwal, K Hosanagar, R Iyengar
Journal of marketing research 55 (4), 571-585, 2018
Optimal bidding in multi-item multislot sponsored search auctions
V Abhishek, K Hosanagar
Operations research 61 (4), 855-873, 2013
How do product attributes and reviews moderate the impact of recommender systems through purchase stages?
D Lee, K Hosanagar
Management Science 67 (1), 524-546, 2021
Modeling the dynamics of network technology adoption and the role of converters
S Sen, Y Jin, R Guérin, K Hosanagar
IEEE/ACM Transactions on Networking 18 (6), 1793-1805, 2010
Optimal pricing of content delivery network (CDN) services
K Hosanagar, R Krishnan, M Smith, J Chuang
37th Annual Hawaii International Conference on System Sciences, 2004 …, 2004
Impact of recommender systems on sales volume and diversity
D Lee, K Hosanagar
Do organic results help or hurt sponsored search performance?
A Agarwal, K Hosanagar, MD Smith
Information Systems Research 26 (4), 695-713, 2015
Pricing and resource allocation in caching services with multiple levels of quality of service
K Hosanagar, R Krishnan, J Chuang, V Choudhary
Management Science 51 (12), 1844-1859, 2005
Service adoption and pricing of content delivery network (CDN) services
K Hosanagar, J Chuang, R Krishnan, MD Smith
Management Science 54 (9), 1579-1593, 2008
Dynamics of competition between incumbent and emerging network technologies
Y Jin, S Sen, R Guérin, K Hosanagar, ZL Zhang
Proceedings of the 3rd international workshop on Economics of networked …, 2008
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