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Jonathan A.J. Wilson
Jonathan A.J. Wilson
Regent's University London
Verified email at drjonwilson.com - Homepage
Title
Cited by
Cited by
Year
Shaping the halal into a brand?
JAJ Wilson, J Liu
Journal of Islamic marketing, 2010
6452010
The challenges of Islamic branding: navigating emotions and halal
JAJ Wilson, J Liu
Journal of Islamic marketing, 2011
5972011
Empowerment and Human Resource Management in Tourism
J Kokkranikal, J Wilson, P Cronje, N Radhakrishnan
Strategic Management in Tourism, 2018
579*2018
The rise of inconspicuous consumption
GM Eckhardt, RW Belk, JAJ Wilson
Journal of Marketing Management 31 (7-8), 807-826, 2015
2862015
Crescent marketing, Muslim geographies and brand Islam: reflections from the JIMA senior advisory board
JAJ Wilson, RW Belk, GJ Bamossy, Sandikci, H Kartajaya, R Sobh, ...
Journal of Islamic Marketing, 2013
2252013
The halal phenomenon: An extension or a new paradigm?
JAJ Wilson
Social Business an interdisciplinary journal 4 (3), 255-271, 2014
2232014
Islamic marketing–a challenger to the classical marketing canon?
JAJ Wilson, J Grant
Journal of Islamic Marketing, 2013
2062013
The new wave of transformational Islamic marketing: reflections and definitions
JAJ Wilson
Journal of Islamic Marketing, 2012
1922012
Islamic Arab hospitality and multiculturalism
R Sobh, RW Belk, JAJ Wilson
Marketing Theory 13 (4), 443-463, 2013
822013
Assessing the implications on performance when aligning customer lifetime value calculations with religious faith groups and after lifetime values–a Socratic elenchus approach
JAJ Wilson, S Hollensen
International Journal of Business Performance Management 14 (1), 67-94, 2013
712013
Looking at Islamic marketing, branding and Muslim consumer behaviour beyond the 7P's: The call for supportive course content and more P's please
J Wilson
Journal of Islamic Marketing, 2012
672012
Charting the rise of the halal market–tales from the field and looking forward
JAJ Wilson
Journal of Islamic Marketing, 2012
502012
Islamic economics 2.0-creating a halal wealth and knowledge economy
JAJ Wilson
Zawya, 1-7, 2014
432014
A window to the ideal self: a study of UK Twitter and Chinese Sina Weibo selfie-takers and the implications for marketers
JW Ma, Y Yang, JAJ Wilson
Journal of Business Research 74, 139-142, 2017
412017
The role of Islamic marketing researchers: scribes, oracles, trend spotters–or thought leaders? Setting the agenda
J Wilson
Journal of Islamic Marketing, 2012
382012
Saipa Group, Iran–using strategic brand extensions to build relationships
JAJ Wilson, S Hollensen
Journal of Islamic Marketing, 2010
372010
Teaching Islamic Studies in Scotland: Islamic Studies Network workshop report
JAJ Wilson
Higher Education Academy Islamic Studies Network, 1-3, 2010
362010
New-school brand creation and creativity–Lessons from Hip Hop and the global branded generation
JAJ Wilson
Journal of Brand Management 19 (2), 91-111, 2011
332011
The Routledge Companion to Financial Services Marketing
T Harrison, H Estelami
252014
The Routledge Companion to Contemporary Brand Management
FDO Riley, J Singh, C Blankson
222016
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