| Antecedents and consequences of consumers’ attitudinal dispositions toward cause-related marketing in Egypt H Hammad, N El-Bassiouny, P Paul, K Mukhopadhyay Journal of Islamic Marketing 5 (3), 414-445, 2014 | 62 | 2014 |
| Status and sustainability: can conspicuous motives foster sustainable consumption in newly industrialized countries? H Hammad, V Muster, NM El-Bassiouny, M Schaefer Journal of Fashion Marketing and Management: An International Journal 23 (4 …, 2019 | 49 | 2019 |
| Can Business and Social Strategies be Truly Aligned?: A Highlight of P&G Egypt's Corporate Social Responsibility Framework HE Hammad, SK Kolkailah The MENA Journal of Business Case Studies 2012, 1, 2012 | 8 | 2012 |
| 'I shop therefore I am': social and psychological transformations in conspicuous consumption H Hammad, N El-Bassiouny Luxury Research Journal 1 (4), 303-324, 2018 | 7 | 2018 |
| Transitions of the energy sector in Egypt, Brazil and Germany–a comparison of the interplay between government, the private sector and civil society M Schäfer, H Hammad, M Frezza, N El-Bassiouny, V Muster ZTG working paper series. 39, 2018 | 4 | 2018 |
| Approaching the Giving Voice to Values (GVV) pedagogy in business ethics education: The case of the business ethics course at the German University in Cairo (GUC), Egypt N El-Bassiouny, S Hamed, N Ammar, H Hammad, H Adib Ethics, CSR and Sustainability (ECSRS) Education in the Middle East and …, 2020 | 3 | 2020 |
| The interrelations between religiosity and consumer well-being: evidence on coping strategies during the COVID-19 pandemic N Abdelrazek, H Hammad, H Adib, N El-Bassiouny Management & Sustainability: An Arab Review 2 (2), 126-143, 2023 | 1 | 2023 |
| Slaves of Consumerism: highlights of Egypt post 25 January 2011 N El-Bassiouny, H Adib, S Karem, H Hammad, N Ammar, C Brunner Proceedings of the International Association for Business and Society 22, 22-31, 2011 | 1 | 2011 |
| The Importer–Exporter Relationship: An Arab perspective on success factors and communication challenges H Hammad, H Adib, M Saleh, N Abdelrazek Routledge Handbook on Business and Management in the Middle East, 360-380, 2025 | | 2025 |
| Marketing ethics education and consumer wisdom: conceptualizing the relationship YS El-Sherbiny, N El-Bassiouny, H Hammad Management & Sustainability: An Arab Review 2 (1), 87-105, 2022 | | 2022 |
| RELIGIOUS COPING AND CONSUMER WELL-BEING: A STUDY AMIDST THE COVID-19 PANDEMIC N Abdelrazek, H Hammad, H Adib, N El-Bassiouny AMA MARKETING AND PUBLIC POLICY CONFERENCE, 221, 2022 | | 2022 |
| Online C2C Interactions with Sports Brands: Insights from the# Mo Salah Brand N El-Bassiouny, S Hamed, H Hammad, H Adib, N Ammar Sport Entrepreneurship and Public Policy: Building a New Approach to Policy …, 2020 | | 2020 |
