| Brand new ventures? Insights on start‐ups' branding practices S Bresciani, MJ Eppler Journal of Product & Brand Management 19 (5), 356-366, 2010 | 326 | 2010 |
| New business models through collaborative idea generation MJ Eppler, F Hoffmann, S Bresciani International journal of innovation management 15 (06), 1323-1341, 2011 | 281 | 2011 |
| The pitfalls of visual representations: A review and classification of common errors made while designing and interpreting visualizations S Bresciani, MJ Eppler Sage Open 5 (4), 2158244015611451, 2015 | 148 | 2015 |
| The risks of visualization S Bresciani, MJ Eppler Identität und Vielfalt der Kommunikations-wissenschaft (2009), 165-178, 2009 | 134 | 2009 |
| The benefits of synchronous collaborative information visualization: Evidence from an experimental evaluation S Bresciani, MJ Eppler IEEE transactions on visualization and computer graphics 15 (6), 1073-1080, 2009 | 127 | 2009 |
| The use of visualization in the communication of business strategies: An experimental evaluation S Kernbach, MJ Eppler, S Bresciani International Journal of Business Communication 52 (2), 164-187, 2015 | 116 | 2015 |
| New brand logo design: customers’ preference for brand name and icon S Bresciani, P Del Ponte Journal of Brand Management 24 (5), 375-390, 2017 | 115 | 2017 |
| Visualization in management: From communication to collaboration. A response to Zhang MJ Eppler, S Bresciani Journal of Visual Languages & Computing 24 (2), 146-149, 2013 | 100 | 2013 |
| A Collaborative Dimensions Framework: Understanding the mediating role of conceptual visualizations in collaborative knowledge work S Bresciani, AF Blackwell, M Eppler Proceedings of the 41st annual hawaii international conference on system …, 2008 | 86 | 2008 |
| Visual design thinking: A collaborative dimensions framework to profile visualisations S Bresciani Design Studies 63, 92-124, 2019 | 77 | 2019 |
| What is knowledge visualization? perspectives on an emerging discipline S Bertschi, S Bresciani, T Crawford, R Goebel, W Kienreich, M Lindner, ... 2011 15th International Conference on Information Visualisation, 329-336, 2011 | 63 | 2011 |
| Slip-sliding-away: A review of the literature on the constraining qualities of PowerPoint S Kernbach, S Bresciani, MJ Eppler Business and Professional Communication Quarterly 78 (3), 292-313, 2015 | 57 | 2015 |
| Social media platforms for social good S Bresciani, A Schmeil 2012 6th IEEE International Conference on Digital Ecosystems and …, 2012 | 33 | 2012 |
| Choosing knowledge visualizations to augment cognition: The managers' view S Bresciani, MJ Eppler 2010 14th International Conference Information Visualisation, 355-360, 2010 | 33 | 2010 |
| Seven types of visual ambiguity: On the merits and risks of multiple interpretations of collaborative visualizations MJ Eppler, J Mengis, S Bresciani 2008 12th International Conference Information Visualisation, 391-396, 2008 | 33 | 2008 |
| Visual Replay Methodology: A Mixed Methods Approach for Group Discussion Analysis E Alexander, J Eppler, Martin, S Bresciani Journal of Mixed Methods Research 13 (1), 33-51, 2019 | 31 | 2019 |
| Gartner's magic quadrant and hype cycle S Bresciani, MJ Eppler Institute of Marketing and Communication Management (IMCA), Universita della …, 2008 | 28 | 2008 |
| Extending tam to information visualization: A framework for evaluation S Bresciani, M Eppler Electronic Journal of Information Systems Evaluation 18 (1), pp46‑58-pp46‑58, 2015 | 27 | 2015 |
| Facilitating culturally diverse groups with visual templates in collaborative systems: Increasing structuration to improve precision S Bresciani, A Comi Cross Cultural & Strategic Management 24 (1), 78-98, 2017 | 25 | 2017 |
| We walk the line: Icons provisional appearances on virtual whiteboards trigger elaborative dialogue and creativity L McGrath, S Bresciani, MJ Eppler Computers in Human Behavior 63, 717-726, 2016 | 24 | 2016 |
Martin EpplerUniversity of St. GallenVerified email at unisg.ch
